Masaba

Masaba Gupta launched her label at Lakmé Fashion Week in 2009, debuting with striped saris, dhoti pants, and the bold, playful prints, her now-signature cow print among them, that would come to define House of Masaba. The brand built its identity on fusing contemporary Indian fashion with traditional silhouettes and craft, in colours and patterns that stood apart from the more classical heritage labels around it.

What started as a small team in a Mumbai apartment has grown into a full lifestyle label spanning womenswear, menswear, jewellery, and bridal, still built around the same instinct for bold, wearable print design. On SASTY, you can browse Masaba’s collection and see exactly how it will look on you.

Celebrate your culture, wherever you are. Try it virtually at SASTY.