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Frequently Asked Questions

What is SASTY?

SASTY is an aggregator platform for South Asian ethnic fashion. It brings together clothing brands from India, Pakistan, and Bangladesh in one place, so shoppers can discover and compare styles across countries instead of visiting each brand’s website separately.

Do I buy products directly from SASTY?

No. SASTY is a discovery and comparison platform, not a retailer. When shoppers find something they like, checkout happens on the brand’s own website, not on SASTY.

How does SASTY’s virtual try-on work?

SASTY uses AI to show how a garment would look on the buyer, based on the buyer’s own photo, before they buy. This helps reduce the guesswork and returns that are common when buying ethnic wear online.

Which countries’ brands does SASTY cover?

SASTY currently features fashion brands from India, Pakistan, and Bangladesh.

Is SASTY free to use?

Yes. Browsing, comparing brands, and using virtual try-on on SASTY is free for shoppers. Brands are also onboarded to SASTY at no cost.

How is SASTY different from a regular online clothing store?

A regular store sells its own inventory from one brand. SASTY does not sell anything itself. It aggregates multiple South Asian brands in one place so shoppers can compare styles and prices before deciding where to buy.

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