trendia

trendia began in a garage in the US, started by husband-and-wife team Vijay Karumanchi and Sampurna Sikha. Their goal was simple: connect Indians living abroad with the food, fashion, and everyday goods of home. Their very first product wasn’t clothing at all, it was a PowerBall Laddu.

The brand went live officially in 2020 and has grown into a marketplace for Indian ethnic wear, home decor, and handcrafted jewellery, working with small and medium-sized Indian brands and shipping worldwide. On SASTY, you can browse trendia’s collection and see exactly how it will look on you.

Celebrate your culture, wherever you are. Try it virtually at SASTY.