Sadakalo

Sadakalo launched on 4 October 2002 in Dhaka, founded by Tahsina Shahin around a genuinely unusual idea: designer clothing built entirely from two colours, black and white, sada and kalo in Bengali, which is where the name comes from. It’s a self-imposed constraint in an industry that usually leans on colour to signal festivity.

The brand ties its collections to specific Bangladeshi occasions, Ekushey, Independence Day, Pohela Boishakh, and more, finding new ways to express each one within that same two-colour palette. On SASTY, you can browse Sadakalo’s collection and see exactly how it will look on you.

Celebrate your culture, wherever you are. Try it virtually at SASTY.